معرفی
Ana Lucia Silva is a Teaching Professor at Iscte Business School, where she contributes to management education and corporate analytics projects. She holds a Master's degree in Operational Research and Systems Engineering from IST-UTL and a Bachelor's degree in Mathematics from FCT-UNL.
- Education: Master's in Operational Research & Systems Engineering (IST-UTL)
- Education: Bachelor's in Mathematics (FCT-UNL)
Her expertise combines quantitative methods with business applications, particularly in market research and systems engineering domains. She has over 18 years of professional experience in corporate environments, focusing on retail analytics and customer loyalty strategies.
At Jerónimo Martins, she has led market research initiatives and continues to manage analytical projects in the corporate environment department since 2018. Her work bridges academic rigor with practical implementation in retail operations.
