Amanda Brown

Amanda Brown is a Research Fellow at Bayes Business School, City, University of London, where she has been contributing since 2009. She is a key member of the Centre for Creativity enabled by AI (CebAI) and the Centre for Creativity in Professional Practice (C2P2), working across multidisciplinary teams to develop AI-powered tools that enhance human creativity in professional settings.

• University: City, University of London
• School: Bayes Business School
• Position: Research Fellow
• Email: amanda.brown.1@citystgeorges.ac.uk
• Location: Room FSQ501, 106 Bunhill Row, London, EC1Y 8TZ, United Kingdom

Research Interests:
Amanda Brown's research is centered on the intersection of artificial intelligence and human creativity. She investigates how digital tools can support and augment creative thinking in diverse domains such as journalism, elite sports coaching, and public service innovation. Her work emphasizes human-centered AI, ensuring that technology empowers professionals rather than replaces them. Key areas include AI-augmented idea generation, digital creativity support systems, and interdisciplinary innovation in complex organizational environments.

Publications and Research Trends:
Her recent publications focus on designing co-creative AI tools like Sport Sparks and JECT.AI, which assist coaches and journalists in generating novel ideas. These works reflect a strong trend in applying AI to real-world creative challenges, with an emphasis on usability, human control, and practical impact. The research spans computer science, cognitive psychology, and design, demonstrating a highly interdisciplinary approach.

Scientific Contributions:
While no formal awards are listed, Amanda's collaborative research has led to influential publications in top-tier venues such as CHI, Creativity and Cognition, and Communications of the ACM. Her work is embedded in large-scale, funded projects that evaluate the effectiveness of digital tools in professional settings.

Advising and Grants:
Although no direct students are listed, she collaborates extensively with PhD candidates and senior researchers. Her projects are supported by competitive grants from bodies such as EPSRC, EU H2020, Innovate UK, and Arts Council England, reflecting the applied and interdisciplinary nature of her work.

Labs and Teams:
Amanda is integral to CebAI and C2P2, where she contributes to the development of tools like INJECT and Sport Sparks. These teams bring together experts from computer science, psychology, design, and business to create impactful solutions for creative industries and public services.