معرفی
Alison DeMello-Bouttell is a Lecturer in Sales Practice at Middlesex University, affiliated with the Department of Marketing, Enterprise & Tourism within the School of Business. She joined the university in 2020 and plays a leadership role in the BSc (Hons) Professional Practice in B2B Sales Apprenticeship program, where she contributes significantly to postgraduate teaching and curriculum development.
Her research interests center on applied business education, particularly in sales practice, B2B sales training, professional development, and work-based learning. With a strong industry background in Virgin Atlantic’s B2B sales, marketing, and airport operations, she brings practical insights into the classroom, ensuring students are equipped for modern business challenges. Her teaching philosophy emphasizes relevance, quality, and real-world application.
While no recent publications are listed, her instructional focus spans key competencies such as negotiation, portfolio development, and research skills in professional sales contexts. She leads several core modules including MBT1701/2701 Professional Development Portfolio, MBT1703 Learning and Studying at Work, and capstone research projects in B2B sales.
Alison has not received any publicly listed scientific awards or honors. There is no mention of grant funding or formal student supervision roles in the provided information.
She is actively involved in academic instruction and professional teaching but does not appear to lead or participate in any specific research labs or collaborative research teams based on the current data.
