معرفی
Dr. Alisa Yusupova is a Lecturer in Marketing Analytics at the Management Science department, Lancaster University Management School (LUMS). Her expertise bridges quantitative methods and financial forecasting.
- PhD in Money, Banking and Finance (Lancaster University, UK)
- BSc in Banking (State University of Economics and Finance, Saint-Petersburg, Russia)
Research focuses on time-series modelling and forecasting, particularly:
- Dynamic linear models with adaptive discounting
- Time-varying parameters in exponential smoothing
- House price forecasting
- Forecast combinations
Her 2023 publication in the International Journal of Forecasting explores Bayesian adaptive learning methods in time-series analysis. She actively participates in academic conferences like the International Symposium on Forecasting and contributes to the Centre for Marketing Analytics & Forecasting.
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