Carlyle FarrellView profile
Associate Professor
Carlyle Farrell serves as Associate Professor and Chair of the Global Management Studies Department at Toronto Metropolitan University's Ted Rogers School of Business Management, while also coordinating International Business programs in the G. Raymond Chang School of Continuing Education. With over 15 years of private-sector consulting experience across 20+ countries for organizations including the World Bank and African Development Bank, he bridges academic rigor with practical business insights in international marketing education. His academic foundation includes: B.Sc from the University of the West Indies M.Sc from the University of Guelph Ph.D from the University of Manitoba Professor Farrell's research centers on Third World Multinationals' global expansion strategies, with recent publications examining cultural distance impacts on Latin American subsidiaries and China's Belt and Road effects in Africa. His work consistently addresses how emerging market enterprises navigate institutional voids and cultural barriers, emphasizing practical applications for trade promotion and channel management. This focus stems from firsthand consulting experience across Caribbean, African, and Latin American markets. Analysis of his 14 journal publications (1985-2023) reveals evolving expertise: early work (1985-2008) concentrated on Caribbean trade and export promotion, while recent output (2011-2023) increasingly examines Chinese and Latin American multinationals through cultural/institutional lenses. His scholarship demonstrates methodological diversity spanning quantitative analysis of cultural distance, case studies of emerging market firms, and consumer behavior research, primarily published in international business and cross-cultural management journals. Key recognitions include: Toronto Metropolitan University Best New Scholar Award (2006) Transport Institute Fellowship, University of Manitoba Graduate Studies Fellowship, University of Manitoba J.L. Tennant Bursary, University of Guelph As an educator, Professor Farrell teaches international marketing across undergraduate and MBA programs while developing specialized courses like Latin American & Caribbean Business Environments. His industry experience informs active learning approaches, including marketing simulations evaluated in his 2020 pedagogy research. Though specific grant details aren't provided, his sustained collaboration with international development banks indicates robust funding for applied research on trade dynamics and emerging market strategies. While no formal lab structure is mentioned, Professor Farrell leads a research collective focused on emerging market internationalization, collaborating with scholars across Latin America, Africa, and Asia. This network facilitates comparative studies of multinational strategies while providing students with global research opportunities aligned with his expertise in Third World enterprise expansion.




