Xavier FontView profile
Professor
Professor Xavier Font is a faculty member at the University of Surrey's School of Hospitality and Tourism Management, affiliated with the Centre for Sustainability and Wellbeing in the Visitor Economy. He holds an MSc and PhD in related fields. His research focuses on sustainable tourism production and consumption, including sustainability marketing, corporate social responsibility (CSR), and policy analysis. He leads a project with Therme Group to develop crypto-based systems for measuring and reducing tourism emissions, emphasizing digital platforms for carbon footprint management. Education: MSc, PhD (details unspecified) Research Interests: Sustainable tourism certification, policy frameworks, climate change mitigation, and pro-environmental behavior. Recent publications emphasize trends like sustainability communication challenges, blockchain applications in carbon reduction, and CSR in tourism enterprises. His work addresses policy complexity and the disconnect between sustainability evidence and actionable policies. Collaborations include the European Commission and industry partners like Travalyst coalition members (Amadeus, Booking.com, etc.). Current Projects: Crypto-based emissions systems, EU policy evaluations, and sustainable tourism indicator systems. Grants: Involvement in large-scale EU-funded initiatives and industry partnerships. Advising five PhD students on topics like sustainable hospitality, consumer behavior, and tourism policy. Active in teaching undergraduate and postgraduate courses, emphasizing culturally sensitive sustainability practices and international case studies. Labs/Teams: Centre for Sustainability and Wellbeing in the Visitor Economy (SWELL), leading interdisciplinary research on tourism sustainability challenges and innovations.







