Clare D'SouzaView profile
Professor
Clare D'Souza is a Professor of Marketing at La Trobe University, specializing in sustainability, consumer behavior, and marketing strategy. She holds academic appointments at the University of the Basque Country (Spain) and collaborates internationally with researchers in Malaysia, China, Canada, India, and Portugal. Her research bridges sustainability and marketing, emphasizing environmental leadership, consumer decision-making, and ethical business practices. Education: PhD (University of Bombay), MBA (SIIDS, India), BComm and LLB (La Trobe University). Research Interests Her work focuses on sustainability in business, consumer intent, and the integration of environmental goals into marketing strategies. Key areas include greenfluencer impact, recycling behavior, and sustainable development goals (SDGs) in supply chains. She also explores digital marketing innovations and ethical consumption patterns. Grants & Collaborations Professor D'Souza has secured significant funding through grants and consultancies, leading projects on sustainability and marketing. She advises international organizations and government agencies on curriculum design and sustainable practices. Awards - OLT National Citation (2012) for teaching excellence - UN VIC Finalist (2016) for sustainability research Teaching & Supervision She teaches across campuses and oversees HDR students, contributing to curriculum development in sustainability and marketing. Her courses cover entrepreneurship, retail management, and social/environmental marketing. Labs & Teams Associated with the Governance, Marketing and Sustainability Research Centre (University of the Basque Country), she leads interdisciplinary teams focusing on global sustainability challenges.





