Jürgen PfefferView profile
Professor
Prof. Jürgen Pfeffer is a Professor of Computational Social Science & Big Data at the Technical University of Munich (TUM), affiliated with the TUM School of Social Sciences and Technology. His research bridges social and computer science, focusing on large socio-technical systems, algorithmic challenges, and dynamics like online firestorms and hate speech. He holds a doctorate from Vienna University of Technology and has postdoctoral experience at Carnegie Mellon University. Key research areas include computational social science, network analysis, and critical data studies. He leads interdisciplinary projects on online misogyny, disaster communication, and AI ethics. His work addresses methodological rigor in handling big data, visualization of complex networks, and policy implications of social media dynamics. Pfeffer has authored numerous publications in top journals like Science and IEEE, and serves on editorial boards for Frontiers in Big Data and EPJ Data Science. He actively participates in global conferences, advocating for ethical AI and responsible data practices. His research projects span collaborations with institutions worldwide, addressing societal challenges through data-driven insights.










