About
Yuriko Zemba is a Professor at Waseda University's School of Creative Science and Engineering, Division of Socio-Cultural Studies. With a PhD in Social Psychology from the University of Tokyo, her work bridges psychological theory with organizational and cultural dynamics.
- Education: PhD in Social Psychology (University of Tokyo, 2005)
- Research Focus: Social psychology, organizational behavior, and cultural comparison
- Teaching: Offers courses like Industrial and Organizational Psychology, Social Psychology I/II, and seminars for graduate students
Her research explores how cultural differences shape responsibility attribution in organizations, including proxy blaming of leaders and collective control illusions. Key themes include:
- Cross-cultural responsibility judgments
- Organizational crisis management
- AI and moral accountability
- Causal inference in blame/credit distribution
- Gendered and cultural control perceptions
She has secured significant grants from Japan's Ministry of Education, Culture, Sports, Science and Technology for projects on AI responsibility (2019-2023) and criminal liability diffusion (2018-2021).
Scientific Awards
- Misumi Award (2007) from Asian Association of Social Psychology
- Waseda University President's Teaching Award (2021) for 'Social Psychology I'
Her work has been presented at major conferences across Japan and internationally, including the International Congress of the International Association for Cross-Cultural Psychology and the Asian Association of Social Psychology Conference.