About
Xun (Brian) Wu is a Professor of Strategy at the Ross School of Business, University of Michigan. He holds a dual affiliation with the Lieberthal-Rogel Center for Chinese Studies as LRCCS Faculty. His office is located at 701 Tappan St., R4388.
Research interests focus on strategic management within Chinese business contexts, international business dynamics, and cross-border strategic alliances. His work integrates insights from global management practices and emerging market economies.
No specific grants, awards, or publications are listed in the provided information. His professional profile emphasizes academic contributions to business strategy and Chinese economic studies through the Ross School and LRCCS platforms.
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