About
Xavier Jou serves as a Lecturer and Coordinator at ESCI-UPF (School of International Business), part of Pompeu Fabra University in Barcelona, Spain. He teaches across the GNMI International Business Program and Bachelor's Degree in International Business and Marketing.
His educational background includes:
- Bachelor’s Degree in International Business and Marketing from ESCI-UPF
- Master's Degree in International Business Management from ICEX-CECO
- Master's Degree in Economic History from UB-UAB-UZ
- Current PhD candidate in Business History
With 15 years of international sales and marketing experience in the furniture industry spanning over 70 countries, his expertise bridges academic theory and global business practice. His research interests focus on international business strategies, cross-cultural marketing, and historical economic frameworks, informed by his professional background and doctoral work in Business History. Current teaching emphasizes practical applications in international management and marketing research methodologies.
No scientific awards were documented in the provided materials.
While actively teaching core and elective subjects, the available information does not specify graduate student advisement or externally funded research grants. His professional industry experience provides practical context for curriculum development.
There are no references to dedicated research laboratories or specialized academic teams in the source documentation.
