Umut Konus

Dr. Umut Konus is a Visiting Assistant Professor at the Faculty of Economics and Business at the University of Amsterdam, specializing in the Section Marketing. Contact information includes email: U.Konus@uva.nl and phone: +31 (0)20 525 5059. His office is located at Plantage Muidergracht 12, Room M2.05, Amsterdam.

Research interests center on marketing, with emphasis on consumer behavior, brand management, and digital marketing strategies within business administration frameworks.