Todd McFall

Todd McFall is an Associate Teaching Professor in Economics at Wake Forest University. He holds a B.S. from Miami University and a Ph.D. from North Carolina State University.

McFall's research examines economic principles in sports contexts, including pricing mechanisms in collegiate athletics, competitive balance dynamics, and behavioral economics applications in professional golf. His published work analyzes governance structures of the NCAA and decision-making under pressure in tournaments.

His publications consistently address market distortions in sports organizations and psychological factors affecting athletic performance, with empirical work drawing on PGA Tour data and NCAA policy analysis.