Tim Straub

Professor Tim Straub serves as Professor for General Business Studies, particularly Management of Digital Technologies at Hochschule Reutlingen's ESB Business School since 2023. He also holds the position of Programme Director for the BSc International Management Double Degree (IMX) and Programme Leader for the German-Mexican Double Degree program. His academic journey includes previous roles as Interim Professor for Information Systems and Business Analytics (2021-2023), Department Lead at FZI Forschungszentrum Informatik (2019-2021), and research positions at Karlsruhe Institute for Technology.

His educational background includes:

• Doctorate (Dr. rer. pol.) from Karlsruhe Institute for Technology (2017)
• Master of Science in Information Engineering and Management from Karlsruhe Institute for Technology (2010-2013)
• Bachelor of Science in Information Engineering and Management from Karlsruhe Institute for Technology (2006-2010)

Professor Straub's research spans Management Information Systems, Platform Economics, and Business Analytics with a recent strong focus on industrial applications of artificial intelligence. His work bridges theoretical frameworks with practical manufacturing applications, particularly in explainable AI for root cause analysis, production optimization, and quality control in industrial settings. He has developed frameworks that combine machine learning with traditional quality management approaches like the Ishikawa model, making AI more accessible to shopfloor workers.

Analyzing his 15 most recent publications (2022-2025), a clear trend emerges toward applied AI research in manufacturing contexts. Approximately 75% of his recent work focuses on AI applications in industrial production, particularly CNC tool manufacturing, gear production, and quality control systems. His research consistently emphasizes explainability, ensuring AI systems provide transparent reasoning that industrial workers can understand and trust. The interdisciplinary nature of his work combines information systems theory with mechanical engineering applications.

Professor Straub maintains an active research agenda with consistent publication output across top conferences and journals in information systems and manufacturing. His collaborative approach is evident in his extensive co-authorship network, particularly with researchers like Daniel Kiefer, Günter Bitsch, and Clemens van Dinther. While specific funding sources aren't detailed in the provided information, his applied research focus suggests strong industry partnerships and potential involvement in German government-funded digitalization initiatives, as indicated by publications in the 'Projektatlas Künstliche Intelligenz in der Produktion' supported by the Federal Ministry of Education and Research.

Students working with Professor Straub would engage with cutting-edge research at the intersection of business administration and digital technologies, with particular opportunities in AI applications for manufacturing industries. His role as program director for international double degree programs indicates a commitment to global educational experiences and cross-cultural business perspectives.