Sung Hoon Lee

Sung Hoon Lee is an Assistant Professor in Strategy & Entrepreneurship at NEOMA Business School, focusing on innovation, firm entry dynamics, and technological regimes in industries. His work examines how knowledge relatedness between entrants and industries influences entry rates and competitive advantage.

• Education: BSc & MSc from Seoul National University, PhD in Business Administration and Management from Bocconi University

His research integrates strategic management and industrial economics, particularly analyzing barriers to entry, industry evolution, and the impact of technological change. Recent publications in Industrial and Corporate Change and Economics of Innovation and New Technology highlight his contributions to understanding knowledge-based entry strategies.

Lee has presented his work at leading conferences, including the Academy of Management Annual Meeting, Strategic Management Society Annual Conference, and DRUID. His findings emphasize founder heterogeneity and industry-specific knowledge characteristics like modularity and innovation speed.