Sumanta Singha

Sumanta Singha is an Assistant Professor at Texas Tech University's Rawls College of Business (Department of Information Systems & Quantitative Sciences). Previously, he served as an Assistant Professor of Information Systems at the Indian School of Business. His research focuses on business analytics, machine learning, data-driven decision-making, sharing economy, and digital transformation.

• PhD in Decision Sciences from University of Kansas
• Master of Technology in Civil Engineering from Indian Institute of Technology
• Bachelor of Engineering in Civil Engineering from Jadavpur University

His research explores how data analytics improves economic and social understanding, with applications in online marketplaces, social media analytics, industrial metaverse, and public sector optimization. Current projects examine congestion management, strategic sourcing, and extended reality integration.

Sumanta Singha's publications span topics including metaverse technologies, healthcare analytics, and AI applications in procurement. His work appears in journals covering business analytics, strategic decision-making, and technological innovation.

He is associated with the Rawls College Research Lab and has industry experience from companies like Larsen and Toubro, and ITC Ltd.