Sreyashi Mukherjee

Sreyashi Mukherjee is a Teaching Assistant Professor at the University of Pittsburgh. Her research focuses on the intersection of media, socio-political dynamics, and identity construction, particularly in the Global South. She examines how advertising, social media, and television shape cultural capital, gender roles, and consumerism.

Education includes a PhD in Communication, Culture, and Media from Drexel University, and MA/BA in English from Jadavpur University. Her pedagogical approach emphasizes critical analysis and practical applications of communication studies through collaborative learning.

Research interests span media's role in gender studies, political economy, and cultural imaginary, with a focus on how mediated platforms influence identity politics and global institutions. Recent publications explore advertising's impact on Indian society, sport commercialization, and consent dynamics in reality TV.

COMMRC (Communication Research Center) at Pitt is her affiliated academic unit, fostering interdisciplinary dialogue through social media engagement and community outreach.