Signe Rom Rasmussen

Signe Rom Rasmussen is a Researcher at the Department of Culture and Language, University of Southern Denmark. Her work explores intersections of masculinity, medicalization, and digital health practices through interdisciplinary methodologies.

• Active in 35 press/media contributions
• Co-editor of NORMA: Nordic Journal for Masculinity Studies
• Key projects: Endocrine Economies (2022-2026), Medicine Man (2018-2024)

Research focuses on:

• Biopolitical framing of male aging
• Testosterone commodification in online spaces
• Medical tourism and gendered health practices
• Social media's role in medical discourse
• Digital self-surveillance technologies

Recent publications analyze Danish websites' portrayal of andropause and cultural imaginaries in testosterone supplement marketing. She contributes to debates about masculinity as bodily technology and participates in international conference presentations.

Scientific activities include:

• Editorial work for NORMA (2024)
• Workshop leadership on gender hormones
• Keynote presentations on changing masculinity ideals