About
Sharon Lucey is a Lecturer in the Department of Marketing, Enterprise and Digital Communications at the Faculty of Business and Humanities. Her research focuses on Active Learning methodologies, Effective Communication strategies, and Student Engagement in undergraduate education. She explores topics such as Managing Expectations in educational settings and the integration of Economic Education principles into marketing curricula.
Her work emphasizes practical applications like Student Consultancy Projects to enhance enterprise and marketing programmes. A key publication from 2023 discusses reflections on such projects, contributing to discussions in business and economics education.
No scientific awards, grants, or advising roles are explicitly mentioned in the provided text. Her research footprint aligns with interdisciplinary themes in education and business management.
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