
About
Sanna Jyllilä is a Lecturer at Seinäjoki University of Applied Sciences (SeAMK), specializing in Tourism Entrepreneurship, Tourism Research, and Green Care. She holds a Master of Science in Hospitality Management. Her work focuses on sustainable tourism development, nature-based services, and regional strategic planning for tourism sectors.
Education: Master of Science in Hospitality Management. Research interests include green care initiatives in healthcare, nature-based tourism potential, and coastal/maritime tourism strategies. She has contributed to regional tourism strategies like the 'Vieraanvarainen Etelä-Pohjanmaa' 2020-2028 plan and the 'Outdoors Etelä-Pohjanmaa' project to enhance nature tourism.
Key articles explore topics such as skills development in coastal tourism, green care implementation, and business success factors for tourism companies. Her research emphasizes sustainability, stakeholder collaboration, and economic impact analysis.
Grants and projects include contributions to EU-funded initiatives and local development programs. She collaborates with industry partners to bridge academic insights with practical tourism solutions.
Her work often highlights rural development through tourism, including strategies to leverage natural and cultural assets. She is involved in interdisciplinary teams focusing on health tourism and environmental policy integration.
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