Sandra Jacobs

Dr. Sandra Jacobs is a Visiting Professor in the Department of Communication, Organizations and Society at the Faculty of Social and Behavioural Sciences, University of Amsterdam. Her research focuses on organizational communication, media dynamics, and public accountability, with particular emphasis on higher education policy, social media activism, and institutional transparency in the public sector.

Her recent publications explore topics such as identity resilience in mediatized organizations, cross-platform content diversity in public debates, and the framing of higher education quality by university leaders. She has also investigated the impact of media coverage on communication professionals' accountability processes and the role of digital engagement in shaping organizational reputation.

Dr. Jacobs' work bridges theoretical frameworks like framing theory and media positioning with practical implications for public sector governance and educational policy implementation. Her email contact is S.H.J.Jacobs@uva.nl.