About
Rui de Carvalho serves as a Lecturer at the Católica Lisbon School of Business and Economics, Catholic University of Portugal, specializing in Marketing and Consumer Behavior.
His academic foundation includes an MBA in Marketing earned at Catholic University of Portugal (UCP), complemented by executive experience as Director of Solazer.
Research focuses on consumer decision-making processes and strategic marketing frameworks, integrating theoretical rigor with industry applications through his dual academic-professional engagement.
No scientific awards or formal advising relationships are documented in available sources.
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