
About
Polymeros Chrysochou is a Professor in the Department of Management at Aarhus University, Denmark, and serves as a Visiting Fellow in Food Marketing. He coordinates industry collaboration at the MAPP Centre and holds roles as adjunct researcher and advisory board member at the Center for Tourism, Food and Leisure, American College Greece.
His research focuses on branding, marketing communications, food marketing strategies, packaging design innovation, and sustainability in consumer behavior. He publishes in journals like Journal of Business Research, Marketing Letters, and Scientific Reports, and serves as Associate Editor for the Journal of Product and Brand Management.
Professional affiliations include leadership roles in academic-industry partnerships, with active involvement in centers addressing food and tourism marketing challenges.
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