Pancho Tolchinsky

Pancho Tolchinsky is a lecturer in undergraduate and postgraduate programmes at IDEP Barcelona, Harbour.Space University, and Eina, focusing on cognitive sciences applied to design. His academic journey includes a Mathematics degree from Universitat Autònoma de Barcelona (2001), a PhD in Artificial Intelligence from Polytechnic University of Catalonia (2012), and a postdoc at Yahoo! Research Lab in Barcelona (2013).

• Universitat Autònoma de Barcelona (Mathematics, 2001)
• Polytechnic University of Catalonia (PhD in AI, 2012)
• Yahoo! Research Lab (Postdoc, 2013)

His research explores how embodied experience generates meaning, prioritizing poetic and affective dimensions over logic. This has led to interdisciplinary work connecting cognitive sciences, creativity, and education. He has led workshops on creativity and cognitive science for organizations like Twitter, Mucho, and Shenkar College of Engineering, Design and Art.

Tolchinsky bridges academia and professional practice: he directed the Holss Llanogrande School in Colombia (infant to secondary education), collaborated with Mucho studio on strategic design, and partnered with Alzheimer Catalunya Fundació on strategic communication. He is co-founder of Acerca, a platform hosting conferences and podcasts about interactions shaping cultural and biological life.