Nejla POLAT

Nejla POLAT is an Assistant Professor at Üsküdar University's Faculty of Communication, Department of Public Relations and Promotion. With a career spanning multiple universities including Trakya University, Kocaeli University, European University of Lefke, Istanbul Arel University, Yeni Yüzyıl University, and Istanbul Gelişim University, she has held both academic and administrative roles such as department head and commission leadership positions.

• Education:
  • B.A., Journalism and Public Relations, Istanbul University (1987)
  • M.A., Journalism and Public Relations, Istanbul University (1989)
  • Ph.D., Journalism and Public Relations, Istanbul University (1997)

Her research focuses on Political Communication, Public Opinion Polls, Neuromarketing, and Radio Broadcasting History. Recent projects include analyzing neuromarketing awareness in Türkiye and exploring educational content transition from radio to podcasting.

Key publication trends include media technology evolution, political discourse analysis, and cultural code interpretation in television series. Her 2024 study on neuromarketing ethics and 2018 historical analysis of Turkish radio broadcasting demonstrate interdisciplinary approaches.

• Scientific Awards:
  • 2023 Golden Compass Award (Supervisor) for student project 'Not a Waste, but a Breath!'

Administrative roles include leading strategy development commissions, disciplinary committees, and internship oversight. She has taught courses like Political Communication, Public Opinion Polls, and Communication Research Methods to over 300 students between 2024-2025 semesters.