Nazlihan Ugur

Nazlihan Ugur is an Assistant Professor at Nyenrode Business University, affiliated with the Faculty Research Center for Strategy, Organization & Leadership. She holds a master’s degree from Tilburg University (supported by Koopmans and CIR grants) and is pursuing a Ph.D. in Management and Economics at KU Leuven (Belgium). Her research focuses on ambidexterity, exploration strategies, innovation strategies, and global strategies of multinational firms, with expertise in computer-aided text analysis and patent-based research. She has collaborated internationally with scholars at KU Leuven and participates in major conferences like AOM and SMS.

Her notable contributions include a 2017 article on computer-aided text analysis in international business research, which was honored as a Top Downloaded Article by Wiley. Her work emphasizes construct validity and methodological rigor in text analysis. Current research includes exploring valid text-based indicators of organizational exploration and exploitation dynamics.

Ugur has held roles at institutions like Wageningen University & Research, Amsterdam Business School, and Erasmus University Rotterdam. She is an active member of the Strategic Management Society and contributes to academic discourse through peer-reviewed publications and international collaborations.