Mac Rincon

Mac Rincon (Faculty Specialist I in Marketing) teaches at the Haworth College of Business, Western Michigan University, with a focus on courses like Managing Global Business, Production Management and Control, and Marketing Logistics. He previously spent 30 years at The Kellogg Company, where he led manufacturing operations, supply chain initiatives, and strategic sourcing for global commodities.

• Education:
  • M.S., Engineering Management, Western Michigan University
  • B.S., Industrial Engineering, Western Michigan University

His professional expertise includes continuous improvement, SKU optimization, cross-functional coordination for North American promotions, and project management software development implemented at Kellogg’s. He also contributed to the launch of new products and packaging innovations across U.S. and European markets.