About
Maria Jose Garcia Rodriguez is a researcher affiliated with the Faculty of Economic and Business Sciences at the University of Vigo. She specializes in the Department of Business Organization and Marketing and is actively involved in the OE7 Knowledge Organization research group.
- Doctorate from the University of Vigo (1999)
- Thesis: "The importance of the brand as an intangible asset and the determination of its value in the framework of company valuation"
- Supervised by Dr. Camilo Prado Freire
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