Lydia Milly Certa

Lydia Milly Certa is an Assistant Professor of Strategy and Entrepreneurship at NEOMA Business School, specializing in sustainability governance and stakeholder dynamics. Her research focuses on responsible governance, political CSR, and inclusion in multistakeholder decision-making processes addressing Grand Challenges like climate change.

Current research areas include stakeholder engagement failures, re-engagement strategies, legitimacy-building in multi-stakeholder governance, and cultural entrepreneurship in the vegan meat market. She actively participates in prestigious PDWs such as JMS 2024 at Bayes Business School and Centre for Sustainable Business PDW at King’s Business School (2025).

Scientific awards include:

• ESRC funded project on Cultural Entrepreneurship in the Vegan Meat Market

She is affiliated with research centres including CSIM and CoDE at University of Surrey, ETHOS at Bayes Business School, AOM ONE, and UNFCCC YOUNGO networks.