Luis Novoa

Luis Novoa is an Associate Professor in the Department of Computer Information Systems and Business Analytics at James Madison University’s College of Business, where he also contributes to the MBA program. His academic journey includes a Ph.D. in Decision Sciences from The George Washington University (2016), an M.S. and B.S. in Industrial Engineering from Universidad de los Andes (2007 and 2005, respectively). He has held roles such as Assistant Professor at JMU since 2017, Visiting Assistant Professor at The George Washington University (2016–2017), and Instructor at Universidad de los Andes (2007–2011).

His research focuses on business analysis, management science, and applied decision analysis under uncertainty, particularly in supply chain management, logistics, education, and healthcare. Notable work includes optimizing automated package sorting systems, developing educational tools like STRATA for operations research assessment, and Bayesian methods for academic motivation analysis in business analytics courses.

Recent articles highlight contributions to bike-sharing system decision-making, supply chain curriculum alignment with industry practices, and stochastic optimization in energy systems. His awards include JMU College of Business Distinguished Teacher (2021–2022) and recognition for summer research excellence (2011).

Dr. Novoa’s teaching and research emphasize practical applications of analytics, bridging academic theory with real-world challenges in business and public sectors. He has authored or co-authored over 15 peer-reviewed publications spanning operations research, education, and industry case studies.