
About
Dr. Lillian Feder is an Assistant Professor of Sports Communication at Marquette University’s Diederich College of Communication. She holds a Ph.D., M.S., and B.A. in Communication from Purdue University and the University of California San Diego. Her research focuses on public relations and organizational behavior in sport contexts, emphasizing athlete activism, crisis management, and resilience. Feder employs qualitative and rhetorical approaches to inform best practices for athletes and organizations navigating public-facing challenges.
Her work bridges academic theory and practical application, informed by her background as a former collegiate athlete and athletic administrator. Key research themes include athlete reputational crises, fan-athlete interaction dynamics, and the role of communication in social justice movements within sports. Feder is affiliated with the International Association for Communication and Sport and the National Communication Association.
Lauded for integrating scholarly rigor with real-world impact, Feder’s publications span peer-reviewed journals and edited volumes. Her recent work explores high school athlete activism motivations and the evolution of fan engagement during crises like the pandemic. Though no specific awards are noted, her contributions reflect a commitment to advancing sport communication as a field.
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