Laurie A. Garrow

Professor Laurie A. Garrow is a leading academic in transportation systems engineering at Georgia Tech, specializing in aviation demand modeling and urban air mobility. She holds a PhD from Northwestern University and has over 15 years of academic experience, combining industry insights from roles at United Airlines and Mercer Management Consulting.

• Affiliations: Director of Air Transportation Lab, Center for Urban and Regional Air Mobility
• Research Focus: eVTOL adoption, airline passenger behavior, revenue management systems
• Awards: Huber Prize, NSF CAREER, CUTC-ARTBA Faculty Award

Her work bridges advanced discrete choice modeling with real-world applications in aviation planning. Recent studies map commuter air taxi potential across 40 US cities, revealing high demand in metro areas like NYC, LA, and Washington DC. She has advised over 30 graduate students, many of whom have won prestigious fellowships and scholarships.

Leadership roles include AGIFORS President (first academic and first female president to serve two terms), INFORMS Transportation Science Society leadership, and TRB committee involvement. Her interdisciplinary approach integrates data analytics with policy implications for emerging transportation technologies.