Kylie Vo

Kylie Vo, Ph.D., serves as a Teaching Assistant Professor in the Marketing department at West Virginia University. Her office is located in Reynolds Hall (Room 6110), and she can be contacted via email at khue.vo@mail.wvu.edu or telephone at 304-293-7829.

Her research and teaching expertise centers on Marketing, with specific interests in:

• Consumer Behavior
• Digital Marketing
• Brand Management
• Market Research
• Advertising

Dr. Vo focuses on contemporary marketing strategies and consumer dynamics within business education.

As a dedicated educator, she contributes to curriculum development and student mentorship in the Marketing program, emphasizing practical applications of theoretical frameworks in evolving market landscapes.