Juan Sierra

Juan Sierra is a Professor at Universidad Camilo José Cela (UCJC), specializing in Protocol and Event Organization, Corporate Communication, and Security Legislation. He has an extensive military background, having served in the Marine Infantry and held leadership roles in the Armed Forces, including participation in the International Peacekeeping Mission in Bosnia-Herzegovina. His expertise also extends to teaching at institutions like EAE Business School and the International School of Protocol.

• Education: Graduate in Political Science and Sociology (Complutense University of Madrid), Master’s in Corporate Communication Management (Washington International University), and Diplomas in Social Communication (Universidad Francisco de Vitoria), Protocol (Guardia Real), and Business Management.

His research and professional interests focus on protocol, crisis communication, event organization, and personal branding. Sierra has received significant recognition for his military service, including four White Naval Merit Crosses, a NATO Medal, and a United Nations Peacekeeping Operations Badge. He also mentors students at Universidad Internacional de La Rioja (UNIR) and contributes to social projects like “Proyecto Napoleón” for homeless pets.