Jodi Baker

Jodi Baker serves as an adjunct instructor and digital content manager at The Media School, Indiana University, teaching A-441 (Integrated Marketing Communication) and A-305 (Creative Marketing Campaigns) while managing the school's digital communications. Her role bridges academic instruction and professional marketing strategy implementation.

Educational background includes a Bachelor of Arts in Journalism (BAJ) from Indiana University (2008). Professional experience spans eight years in corporate marketing at Author Solutions and five years as Marketing and Communications Director for Monroe County YMCA.

Her instructional focus centers on practical applications of integrated marketing frameworks, campaign execution methodologies, and digital content strategy. Teaching emphasizes real-world case studies in brand positioning, audience targeting, and multi-channel campaign development within contemporary media landscapes.

Community engagement includes a two-year board membership with CanopyBloomington (urban forestry initiatives) and volunteer work at Monroe County Humane Association (veterinary care outreach). Office hours are held in Franklin Hall 320B (Mondays 2-4 p.m.) with Friday Zoom appointments available.