Jillian Rickly

Jillian Rickly is Professor of Tourism at Nottingham University Business School with expertise in tourist experience, accessibility, and tourism geographies. Her research examines authenticity in tourism, disability mobilities, and destination marketing.

Key research contributions:

• Authenticity/alienation frameworks in tourist motivation
• Accessible tourism systems for travelers with disabilities
• Human-animal relationships in tourism contexts
• Embodiment and performance in tourism experiences

She directs the Annals of Tourism Research Curated Collection on Authenticity and is co-editing the Handbook of Accessible Tourism. Research collaborations include Guide Dogs for the Blind and Assistance Dogs UK. Her work spans tourism niches including heritage, nature, adventure, and dark tourism.