
Jeroen De Flander
Associate Professor · Strategy Execution
TIAS School for Business and SocietyAbout
Dr. Jeroen De Flander is an Associate Professor at the TIAS School for Business and Society, specializing in strategy execution and the integration of AI into leadership and decision-making. He is a globally recognized expert with over 38,500 engagements across 40+ countries. His work emphasizes bridging strategic planning with practical execution, highlighted by his Amazon-bestselling books *Strategy Execution Heroes* and *The Execution Shortcut*, as well as *The Art of Performance* (2019).
He co-founded *The Performance Factory*, a consultancy focused on strategy execution, and chairs *The Institute for Strategy Execution*, a non-profit promoting best practices. His recent research explores AI’s role in leadership, innovation, and strategic decision-making, as seen in his 2025 articles analyzing AI in creativity, judgment, and market prediction.
De Flander’s awards include a 2012 nomination for Management Book of the Year (Netherlands). His grants and advisory roles are not explicitly detailed in texts, but his work spans academic publishing, corporate training, and thought leadership in AI-driven business strategy. He collaborates with institutions like TIAS and global corporations, advocating for human-AI synergy in leadership contexts.
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