
Jennifer Hessler
Assistant Professor · Media Industries
University of California , Santa Barbara (UCSB)About
Jennifer Hessler is an Assistant Professor in Cinema and Media Studies at the University of Southern California's School of Cinematic Arts. She holds a Ph.D. in Film and Media Studies from the University of California, Santa Barbara. Prior to USC, she served as an Assistant Professor at North Carolina State University.
Her research focuses on media archaeology, digital media theory, and the intersection of television content, audience data, and media technologies. Her current book project, *"Surveilling the Viewer: Audience Measurement Technologies from Audimeter to Big Data"* (MIT Press), examines the historical evolution of audience measurement tools and their integration with cybernetics industries.
Her work has been published in journals such as Journal of Cinema and Media Studies, Convergence, Television & New Media, The Velvet Light Trap, and Participations.
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