Jeff Fountain

Jeff Fountain is a Professor and Director of Academic Affairs for Entrepreneurship and Sports Management Programs at Nova Southeastern University's H. Wayne Huizenga College of Business & Entrepreneurship. His expertise spans sports marketing, finance, and emerging technologies in sports.

• Ph.D., University of Northern Colorado - Sport Administration
• M.S., Indiana University - Sport Administration
• B.A., University of Washington - Business Administration

Dr. Fountain's research focuses on collegiate athletics, financial efficiency in sports, athlete rights, and the intersection of technology and sports management. He has authored numerous articles and a book exploring these themes.

His publications span topics such as gender dynamics in college selection, financial sustainability in Power Five conferences, and legal challenges in athlete education. He also investigates fan economics, sports media representation, and ethical governance.

• Co-authored the book Sports Scandals (2008)
• Presented at major international conferences, including College Sport Research Institute and Sport Marketing Association events

Dr. Fountain teaches courses in sport finance, promotions, and management, including SPT 3925 The Business of College Sports and SPT 5940 Sport Revenue Generation and Emerging Technologies.