Jason Chen

Jason Chen is an Associate Professor in Tourism and Events Management at the University of Surrey, serving as Director of Postgraduate Research in the School of Hospitality and Tourism Management. He holds a PhD in Tourism Management from The Hong Kong Polytechnic University, alongside earlier degrees in Economics (BA, 2004) and Economics and Statistics (MSc, 2007).

His research focuses on tourism economics, tourist behavior, demand forecasting, and quantitative methods. Notable projects include 'Understanding the Landscape of Inbound Tourism Measurement' and collaborations with organizations on tourism impact assessments. He has secured grants, including an ESRC grant for the School, and advises on postgraduate research programs.

Teaching responsibilities include modules in International Tourism Management, Consumer Behavior, and Researcher Development. His recent publications emphasize spatiotemporal models, crisis management in tourism, and pro-environmental behavior interventions. He has contributed to policy-relevant studies on tourism's economic role and sustainability challenges.

Key research themes include destination resilience, electric vehicle adoption, and behavioral nudging for sustainability. His work bridges academic theory with practical applications, supporting industry and policy stakeholders.