Jaime Gassmann

Jaime Gassmann is a Lecturer in the Management and Entrepreneurship department at the University of Kansas. With extensive practical experience as a two-time B2B SaaS startup founder and former e-commerce entrepreneur, she specializes in guiding companies through early-stage development, including achieving product-market fit and securing capital. Her expertise is further strengthened by her work in corporate innovation studios, startup accelerators, and capital partner networks.

• Education: Ph.D. in American Studies, University of Kansas
• Education: M.A. in American Studies, University of Kansas
• Education: B.A. in English, Southern Methodist University

Her research and teaching focus on entrepreneurship, startup development, and innovation management. She contributes to practical business education through her industry experience and academic background in American Studies and English literature.