Ines Dužević

Ines Dužević is an Associate Professor at the Department of Trade and International Business, Faculty of Economics and Business, University of Zagreb. She directs the Cultural Organization and Project Management Study Programme and has held roles including internal auditor and academic consultant. Her research integrates quality management, digital trade, and service innovation in higher education.

Her work emphasizes quality systems (ISO 9001), digital transformation in global trade, and student engagement metrics. She co-leads EU projects like FOReSiGHT, developing tools for digital resilience in academia and entrepreneurship. Publications explore service efficiency, automation in supply chains, and pedagogical innovation.

Articles consistently address digitalization impacts on economic systems, with recent studies on AI in warehousing, local agribusiness markets, and cross-border commerce. Methodologies blend empirical case studies with sector-specific surveys, advancing trade logistics and educational quality frameworks.