Indroneel Chatterjee

Dr. Indroneel Chatterjee is a Senior Lecturer in Consumer Psychology and Marketing at Oxford Brookes Business School. He serves as the faculty's Research Ethics Officer and Subject Coordinator for MSc programs including Marketing, Marketing and Entrepreneurship, and International Luxury Marketing. His teaching focuses on consumer psychology and sustainable consumption, integrating technology for immersive learning.

• Education: PhD, PCTHE, MSc (Hospitality & Tourism), MSc (Applied Psychology), BMM (Journalism).

Research interests center on consumer acceptance of sustainable alternatives like entomophagy and lab-grown meat, using cognitive psychology methods such as experimentation and neuroimaging. He collaborates with educators, businesses, and policymakers to drive behavioral change toward sustainability. Media engagements include BBC, Euronews, and Food Matters Live.

Teaching modules: Understanding Consumer Behavior, Global Marketing Strategy, Contemporary Issues in Marketing Management. Supervised postgraduate dissertations across multiple MSc programs.

Consults with SMEs to develop sustainable business practices. Member of professional bodies like the Academy of Marketing and Woven Network.