Guy Julier

Professor Guy Julier is affiliated with the University of Brighton, where he delivered an inaugural lecture titled *Zombies and pirates: Practising design culture in the 21st Century* on 10 December 2013. His work explores the transformative potential of design in addressing global challenges such as climate change, economic crises, and social upheaval. The lecture contrasts two design paradigms: 'zombie' designers embedded in commercial systems and 'pirate' designers who disrupt conventions to reimagine practices. Through global case studies, he advocates for an emergent design culture that reconciles these approaches.

Research interests include institutional transformation via design, sustainability, and the socio-economic dimensions of professional design. His lecture underscores design’s role in rethinking societal structures amid 21st-century complexities.