G.D.S. Ludden

G.D.S. Ludden is a Professor at the University of Twente, leading the Interaction Design chair within the Department of Design, Production and Management under the Faculty of Engineering Technology. They are also a fellow of the DesignLab and editor of the Journal of Design Research, with co-editorial contributions to the book 'Design for Behaviour Change'.

Their research focuses on how product and service design influences human behavior and motivation, particularly in promoting healthy behaviors and developing interactive devices/wearables for home-based therapy. They have expertise in computer science, user-centered design, behavioral psychology, and digital health technologies.

Key affiliations include the TechMed Centre and Universiteit van Nederland, where they have delivered lectures on technology-driven behavior change. Their work emphasizes interdisciplinary collaboration between engineering, design, and health sciences.