Francesco Moscone

Francesco Moscone is a Professor of Business Economics at Brunel University London, leading the Healthcare Management and Wellbeing group in the Brunel Business School. His research focuses on sustainable health expenditure, particularly exploring cost savings through lifestyle changes (e.g., reduced-risk products like vaping) and healthcare supply-side efficiency. He has held leadership roles including Director of the MBA programs and Director of Internationalisation. Moscone teaches Healthcare Policy and Quantitative Methods, and his work bridges economics with public health policy.

• Education: PhD in Economics (King’s College London), MSc/BA in Economics (University of Essex)
• Former roles: Head of the Centre for Research into Entrepreneurship, Visiting Scholar at UC Berkeley and Pompeu Fabra

Research interests include healthcare system sustainability, reduced-risk products' economic impact, and spatial econometric modeling. His studies have quantified potential savings for health systems through behavioral shifts, such as £500 million annual savings for the NHS if half of smokers switch to vaping. He co-edits Contributions to Economic Analysis and serves on ESRC’s Peer Review College.

Media outreach includes over 1000 citations in global outlets (e.g., The Telegraph, CNBC), with a focus on translating research into policy debates. Recent grants include EPSRC funding for credit risk modeling and EU projects on biobanks.