Esra Topcuoglu

Esra Topcuoglu, Ph.D. is an Assistant Professor of Hospitality and Tourism at the School of Business, Indiana University. She holds a Ph.D. in Hospitality Administration with a Marketing major from the University of Nevada Las Vegas, an MBA from Bahcesehir University (Turkey), and a B.A. in Italian Language and Literature from Ankara University (Turkey).

• Research Focus: Marketing communications effectiveness, sustainability practices in the hotel industry, and customer behavior in hospitality/B2B contexts.
• Key Publications: Explore CSR motivations in hospitality, green messaging strategies, and brand communication effectiveness.

Areas of Expertise: Customer behavior in hospitality marketing, meetings/events management, and hotel B2B sales. Current work investigates sustainability integration and corporate branding dynamics in the hospitality sector.