About
Erik Ford is a Senior Lecturer in the Department of Operations and Business Analytics at the Lundquist College of Business, University of Oregon. He holds a BS (2013) and MBA (2015) from the same institution. Prior to his MBA, he taught the introductory business course, focusing on curriculum innovation.
His teaching methods emphasize authentic business case studies, online modules, and experimental approaches using new textbooks and simulations. Students have praised his instruction, leading to consistent Excellence in Undergraduate Teaching Awards (2020–2023) and the 2024 Best Faculty Member Award from Oregon Athletics.
Notable recognitions include the Dean’s Faculty Service Award (2023–2024) and the Thomas F. Herman Award for Outstanding Online Education (2020). His work integrates career readiness through embedded activities in core courses, reflecting Lundquist College’s priorities.
