Erica Weisgram

Erica Weisgram is a Professor of Psychology at the University of Wisconsin-Stevens Point. Her research focuses on gender development across childhood, adolescence, and young adulthood, particularly examining how cultural gender stereotypes influence interests in toys and occupations. She actively involves undergraduate students in research, including data collection at campus and community sites and conference presentations.

Research Interests:

• Developmental psychology
• Psychology of gender
• Research methodology

Scientific Awards:

• Midwestern Psychological Association Fellow

Research trends emphasize gender stereotypes, early socialization, and their long-term impacts on occupational and academic interests. Weisgram’s work spans experimental studies on toy preferences, policy-oriented analyses of gender equity in education, and theoretical models like the dual pathways framework for gender differentiation.