About
Eric Hansen serves as Professor and Department Head of Wood Science & Engineering at Oregon State University. His research examines market transitions in the global forest sector.
Key research areas:
- Bioeconomy adoption pathways
- Corporate social responsibility frameworks
- Innovation governance in forest industries
- Tall wood building market acceptance
Recent projects analyze mass timber commercialization, Industry 4.0 implementation, and cross-sector collaborations. Authored textbook: Strategic Marketing in the Global Forest Industries.
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